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builttostay

From Influencer to Entrepreneur – the Art of Leveraging an Audience with Tristen Ikaika

In this episode of Built to Stay, we interview Tristen Ikaika. Tristen sells handmade rings and uses social media as a way to engage his customers. Initially, Tristen began growing his following on Instagram through videography and photography, which he ended up leveraging into a successful business selling rings. We talk about his experience starting as a photographer and recently moving into the e-commerce realm with rings and how he made his transition from influencer to entrepreneur. Listen in to learn more about Tristen’s amazing business strategy. For exclusive content visit builttostay.com

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A Solopreneur Special with Airhook and Lettering Works

Lettering Works Chelsie

In this episode of Built to Stay, Bart interviews two solopreneurs who are currently in the process of building their businesses. Craig Rabin, creator of Airhooks, tells his story of how he got the idea for Airhooks and how he raised the money needed to fund the project through Kickstarter. Chelsie Tamms, founder of Lettering Works, talks about being an artist and an entrepreneur. She shares her experience of winning an entrepreneurial contest in college and using those funds to back her design business. Chelsie also highlights the reasons why many creative individuals tend to avoid starting a business within their specialty. For more about this episode, check out builttostay.com and @builttostay.

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Developing Products for Niche Market Segments with Lambda School’s Trevor McKendrick

trevor mckendrick

In this episode of Built to Stay, Bart interviews Trevor McKendrick. Trevor received media attention, including a cameo on Gimlet’s Startup podcast, because he started a Spanish Bible app even though he himself is an atheist. After noticing an unfilled niche in the app store, Trevor build the app hoping to make a couple hundred bucks a month. His app ended up making him 10x that and he continued to build his company which he eventually sold. Trevor discusses how he sold his business and the current projects he is working on at the Lambda School as well as his experience with content marketing.

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Bootstrapping an App to 150M downloads with Hector Lopez of Instasize

If you’re looking for a business idea, start by looking for a problem to solve. That’s what college friends Hector, Eddy, and Omar did when they started Instasize, an app that automatically cropped your photos for Instagram. In the past 6 years, they’ve grown Instasize into a full visual toolkit for content creators. Last year, Instasize reached some impressive milestones: $14 million in revenue, 12 million monthly active users and 500,000 paid subscribers.

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